Strayer University New Skin C

I don’t know how to handle this Management question and need guidance.

The outline below asks you a series of questions that will help you write your communication proposal due in Week 8. Answering these questions thoroughly will give you an outline to use to write your proposal.

Step 1

Select a topic for your informative or persuasive strategic communications plan from the options below:

  • Internal Promotion
  • New Job Opportunity Interview
  • Pitching a Project Idea
  • Mini TED Talk
  • Topic of Your Choice Approved by Your ProfessoTemplate
    for Outline: Assignment 1
    Name:
    Date:

    1. Description:
      1. What
        is your challenge or opportunity?
      2. Why
        is this professionally important to you?
    2. Goal:
      1. What
        goals or outcomes do you want to achieve with this communication?

        1. Is
          the communication goal clear, concise, and actionable?
    3. Audience:
      1. Who is your target audience?
        1. What
          are the professional positions of the audience members?
        2. What
          demographic characteristics will the audience comprise?
        3. What
          is your relationship to the audience?
        4. What
          background knowledge and expertise does the audience have?
        5. What
          does the audience know, feel about, and expect concerning this
          communication?
        6. What
          preconceptions or biases do you possess that might prevent you from
          building rapport with your audience?
      2. What
        information is available about your audience?

        1. What
          research or sources will you use to obtain information about the
          audience?
        2. What
          conclusions have you been able to draw about the audience?
      3. What
        tone will you use to convey your message?

        1. Is
          the setting casual or formal?
        2. Is
          the communication personal or impersonal?
    4. Key
      Message:

      1. What
        is the primary message you must convey to your audience?

        1. Is
          the message compelling and memorable?
        2. Is
          the message clear and concise?
        3. Is
          the message aligned with your audience’s goals and needs?
    5. Supporting
      Points:

      1. What
        three or four points, reasons, or justifications support your message?

        1. What
          research or sources will you use to obtain facts and data about your
          message?
    6. Channel
      Selection:

      1. What
        communication style will you employ (tell/sell or consult/join) and
        why?
      2. What
        channels will you use to deliver your message, and why will they be the
        most effective?
      3. What
        purpose is served by each style and channel you have selected?
    7. Action
      Request:

      1. What
        is your action request?
      2. Is
        the action request you are making to your audience clear, concise, and
        easily actionable?

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